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In this one-year post-secondary program, you will develop your understanding of PPC marketing, effective copywriting, and campaign management techniques, all of which will help you to become an asset in any marketing role.
Program Description
The Digital Marketing (Co-op Program) will equip you with the skills needed to be successful in several digital marketing careers including: Web Marketing Manager, Online Marketing Manager, Advertising Administrator, Media Relations Manager and Marketing Research Specialist. This diploma is ideal for individuals wanting to kickstart their career in digital marketing. Improve your skills, develop your knowledge, and enroll in the program today to see what you can achieve.
Why study this program?
This program will enable you to access a range of career opportunities or to progress onto higher-level studies within the digital marketing sector. Additionally, you will learn skills that can be applied in one of the fastest-growing industries.
Campus:Vancouver
Qualification: Post-Secondary Diploma
International & Domestic:
Work Experience
The co-op work experience placement represents 50% of the total program duration (480 hours). You will get the opportunity to apply your newly acquired skills within the industry through a guaranteed paid work experience.
Advance your career by earning a Digital Marketing Diploma
PTIB Program Approval
The Diploma in Digital Marketing CO-OP program was reviewed and approved by the registrar of the Private Training Institutions Branch (PTIB) of the Ministry of Advanced Education, Skills & Training.
This diploma is ideal for individuals wanting to kickstart their career in digital marketing. Improve your skills, develop your knowledge, and enroll in the program today to see what you can achieve.
Introduction to Marketing and Branding
Search Engine Optimization
Website Building and Design for Marketers
Google Analytics
Managing Sponsored Social Media Campaigns
Pay Per Click Marketing with Google Analytics
Campaign Management and Compliance
Copywriting
Check the requirements below to prepare your application to CCTB
Students must be in possession of one of the English Language Equivalencies in the list below.
Language proficiency requirements are admission requirements and may not be waived by either the institution or the student.
Admission Requirements:
The following are accepted:
Digital Marketing Career Opportunities
CCTB’s industry expert tutors will teach you key digital skills and campaign management techniques, all of which will help you to become an asset in any marketing role. Learn within an interactive environment and gain in-demand skills in one today’s fastest-growing industries.
During the course, you’ll also have the opportunity to apply your newly acquired skills within the industry through a guaranteed paid work experience.
This Digital Marketing Diploma will provide you with a number of skills that you can take into many different roles. Some roles you could consider pursuing after you finish the program include:
• Marketing / Advertising Administrator: Responsible for gathering market research and forecasting future trends in their area in order to beat competitions and meet the needs of consumers.
• Campaign Manager: As a campaign manager, you will be in charge of developing, planning and executing effective marketing campaigns for products, services or events in order to reach your target audience.
• Internet Site Manager: These specialists are hired to boost the optimization of a company’s website by ensuring its well-structured and easy to navigate.
• Marketing Research Specialist: This role involves collecting and analyzing data trends in the marketplace in order to help your business make better informed decisions.
• Marketing Consultant: Such consultants are responsible for developing effective marketing strategies, identifying the best way to communicate with target audiences and executing these strategies for businesses.
• Advertising Analyst: As an advertising analyst, you will be in charge of looking at market conditions to assess the potential sales of products and services and deciphering what products are in demand.
The average Digital Marketing salary in British Columbia is $58,481 per year or $28.11 per hour. Entry-level positions start at $43,875 per year while most experienced workers make up to $79,381 per year.
Co-op Experience
The co-op work experience placement represents 50% of the total program duration. You will get the opportunity to apply your newly acquired skills within the industry through a guaranteed paid work experience.
Intake Dates:
09 January, 2023
15 May, 2023
18 September, 2023
Work + Study
International Tuition: $11,000 CAD
Scholarship: $2,800 CAD
Final International Tuition after Discounts: $8,200 CAD
Domestic Tuition: $11,000 CAD
Scholarship: $2,500 CAD
Domestic Discount: $ 2,500 CAD
Final Domestic Tuition after Discounts: $6,000 CAD
*Additional fees may apply. Textbook costs are not included.
When applying to CCTB, please note that all applications must be submitted online using the Online Application in the link below:
When applying to CCTB, please note that all applications must be submitted online using the Online Application in the link below:
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Demand for experienced Digital Marketers grew 92% in Canada in five years
Jobs in Digital Marketing are growing 59% every year in Canada
People working as Digital Marketing Co-ordinators in Vancouver